Are you a social media pro with a passion for pop culture, anime, or gaming? Do you follow the latest social trends, and understand the unique requirements of managing brand-compliant social media? If so, you’re in the right place!
RockLove, a licensed jewelry company known for sophisticated, authentic designs, is looking for a
Social Media Manager to join our small but mighty remote team.
As the Social Media Manager for RockLove, you’ll play a key role in managing and executing our online presence, creating impactful content and coordinating collaborations.Your goal will be to grow a loyal online community, increasing followers and interactions across our platforms.
What we offer:
At RockLove, we offer competitive pay, career advancement opportunities, and a collaborative, creative environment where you can have a real impact. You’ll have the chance to work with a team that values authenticity and quality—and have fun along the way.
- Compensation: $65,000 - $80,000 a year
- Benefits: Paid time off, wellness benefits, 401K opportunity, 10 paid holidays
- Work from Home: Fully remote, though you must reside in NY, CA, OR, or WA
What You Will Do:
- Social Media Strategy & Community Engagement
- Manage the day-to-day posting and engagement across key platforms (Instagram, Facebook, TikTok, X, and Pinterest)
- Monitor and engage with our online community by responding to comments, messages, and tags, nurturing a positive brand experience
- Collaborate with the customer service team to monitor & maintain brand reputation across social by addressing negative reviews or comments and identify any trends in product issues
- Collaborate with the licensing & marketing teams to develop and implement a social media strategy across key platforms that aligns with our brand’s goals
- Content Creation
- Create, edit, and publish original content (copywriting, images, and videos) to support brand awareness, product launches, and community engagement
- Track and analyze content performance, adjusting strategies as necessary to optimize reach and engagement
- Identify and leverage user-generated content in line with brand guidelines, amplifying our community’s connection with the brand
- Brand Compliance and Licensing Approvals
- Collaborate with the licensing and marketing teams to ensure all social media assets meet licensing standards and guidelines prior to publication
- Submit all assets for pre-publication approval and track each project to guarantee deadlines are met without compromising quality or brand consistency
- Maintain a thorough understanding of each brand partner’s requirements, adapting content to meet compliance regulations
- Collaborations & Outreach
- Support the Marketing Manager in identifying and collaborating with influencers, content creators, and industry partners
- Support the Marketing Manager to communicate with collaborators, ensuring they have the assets, guidelines, and support needed to promote our products authentically
- Track campaign performance and provide regular reports on engagement, reach, and conversions from influencer initiatives
- Trend Monitoring & Competitive Analysis
- Stay up-to-date on social media trends, algorithm changes, and new platform features
- Monitor competitor activity and industry trends to help inform our content strategy and ensure we maintain a competitive edge
What You Bring:
- Proven experience in social media management, preferably in the licensing, entertainment, or consumer products industries
- Strong understanding of content creation, including photography, videography, and graphic design basics
- Experience with asset submission processes and knowledge of licensing requirements
- Excellent communication skills with a knack for storytelling and building community
- Familiarity with social media management tools and analytics platforms
- Familiarity with workflow management, file share, and communications tools
- Ability to multitask and thrive in a fast-paced, deadline-driven environment
- Experience in influencer management and campaign execution is highly preferred
- Ability to travel occasionally for live events/trade shows
Founded in 2007,
RockLove creates clever, high-quality licensed jewelry that brings fans closer to the worlds they love. Our team is professional, passionate, and dedicated to our customers, with a mission to share inclusive and thoughtful designs. Though fully remote, we embrace opportunities to connect in person at live events and trade shows, bringing our community together.
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