Are you a social media pro with a passion for pop culture, anime, or gaming? Do you follow the latest social trends, and understand the unique requirements of managing brand-compliant social media? If so, you’re in the right place!

RockLove, a licensed jewelry company known for sophisticated, authentic designs, is looking for a Social Media Manager to join our small but mighty remote team.

As the Social Media Manager for RockLove, you’ll play a key role in managing and executing our online presence, creating impactful content and coordinating collaborations.Your goal will be to grow a loyal online community, increasing followers and interactions across our platforms.

What we offer:

At RockLove, we offer competitive pay, career advancement opportunities, and a collaborative, creative environment where you can have a real impact. You’ll have the chance to work with a team that values authenticity and quality—and have fun along the way.

Compensation: $65,000 - $80,000 a year
Benefits: Paid time off, wellness benefits, 401K opportunity, 10 paid holidays
Work from Home: Fully remote, though you must reside in NY, CA, OR, or WA

What You Will Do:

Social Media Strategy & Community Engagement
- Manage the day-to-day posting and engagement across key platforms (Instagram, Facebook, TikTok, X, and Pinterest)
- Monitor and engage with our online community by responding to comments, messages, and tags, nurturing a positive brand experience
- Collaborate with the customer service team to monitor & maintain brand reputation across social by addressing negative reviews or comments and identify any trends in product issues
- Collaborate with the licensing & marketing teams to develop and implement a social media strategy across key platforms that aligns with our brand’s goals
Content Creation
- Create, edit, and publish original content (copywriting, images, and videos) to support brand awareness, product launches, and community engagement
- Track and analyze content performance, adjusting strategies as necessary to optimize reach and engagement
- Identify and leverage user-generated content in line with brand guidelines, amplifying our community’s connection with the brand
Brand Compliance and Licensing Approvals
- Collaborate with the licensing and marketing teams to ensure all social media assets meet licensing standards and guidelines prior to publication
- Submit all assets for pre-publication approval and track each project to guarantee deadlines are met without compromising quality or brand consistency
- Maintain a thorough understanding of each brand partner’s requirements, adapting content to meet compliance regulations
Collaborations & Outreach
- Support the Marketing Manager in identifying and collaborating with influencers, content creators, and industry partners
- Support the Marketing Manager to communicate with collaborators, ensuring they have the assets, guidelines, and support needed to promote our products authentically
- Track campaign performance and provide regular reports on engagement, reach, and conversions from influencer initiatives
Trend Monitoring & Competitive Analysis
- Stay up-to-date on social media trends, algorithm changes, and new platform features
- Monitor competitor activity and industry trends to help inform our content strategy and ensure we maintain a competitive edge

What You Bring:

Proven experience in social media management, preferably in the licensing, entertainment, or consumer products industries
Strong understanding of content creation, including photography, videography, and graphic design basics
Experience with asset submission processes and knowledge of licensing requirements
Excellent communication skills with a knack for storytelling and building community
Familiarity with social media management tools and analytics platforms
Familiarity with workflow management, file share, and communications tools
Ability to multitask and thrive in a fast-paced, deadline-driven environment
Experience in influencer management and campaign execution is highly preferred
Ability to travel occasionally for live events/trade shows

Founded in 2007, RockLove creates clever, high-quality licensed jewelry that brings fans closer to the worlds they love. Our team is professional, passionate, and dedicated to our customers, with a mission to share inclusive and thoughtful designs. Though fully remote, we embrace opportunities to connect in person at live events and trade shows, bringing our community together.

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RockLove Jewelry

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Social Media Manager