At Sonos we want to create the ultimate listening experience for our customers and know that it starts by listening to each other. As part of the Sonos team, you'll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.
This role can be done from home
Building the world's leading sound experience starts with the experience we provide for our people. That's why we've been distributed from the start: initially between offices in Boston & Santa Barbara, and now with additional offices around the globe. This role can be done from any of our offices across the United States or remotely from home. It's about impact, not location.
As a Manager, Product Marketing, you will be responsible for leading a team of product marketers in defining go-to-market strategies including target audience identification, product positioning, messaging definition, and channel execution for new products for Sonos' Home Audio portfolio. You'll need to be comfortable with ambiguity and eager to create new processes and workflows based on learnings.
The right person for this role possesses marketing experience in the consumer electronics category; carries a deep passion for consumer products; solves multi-dimensional product marketing challenges while advocating for the customer and driving business outcomes.
As part of the Sonos team, you'll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.
Your Responsibilities
Lead, coach and mentor a team of product marketers with expertise in both hardware and software/experiences
Drive the business case, define the target audience, go-to-market and channel strategy, core value proposition, product narrative for Sonos' Home Audio portfolio
Bring to market future product development with a customer-centric perspective
Drive meaningful insights into the business based on market trends, customer research, competitive analysis, and interactions with global teams
Collaborate with and drive alignment across product management, brand, sales, and regional marketing teams to land the go-to-marketing (GTM) strategy and execution
Represent the product and business by clearly articulating and enabling the value of our offering to customers, media and external partners
Be a key collaborator during product development, full-funnel marketing, pricing and promo strategy, hardware and software experiences, channel and geo expansion
About you
8+ years managing end-to-end product marketing, preferably at technology companies
3-5 years of people management experience
Led new product introductions and managed full product lifecycle
Consistent record of crafting compelling value positioning statements and defining the target audience for new products
Creative problem solver that can generate innovative marketing ideas and lead a cross-functional team of partners to drive execution
Strong analytical skills and results-driven, with a passion for using data to solve business problems, drive product innovation, and advance our brand narrative
Extraordinary written communication skills: ability to consolidate sophisticated ideas into clear, succinct executive summaries
Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. If you don't have 100% of the skills listed, we strongly encourage you to apply if interested.
Visa Sponsorship: Sonos is unable to sponsor or take over sponsorship of an employment visa for this role at this time. We ask that applicants be authorized to work for any US employer, both now and in the future.
