Job Title Marketing Manager, Pulp Riot
Division: Professional Products Division
Location: Hudson Yards, NY
Reports To: Assistant Vice President, Pulp Riot
Who We Are
For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At L’Oréal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and to lead the digital transformation of our industry with a customer-centric approach.
Our brands portfolio includes L’Oréal Professionnel, Kerastase, Redken, Matrix, Pulp Riot, Biolage, Mizani, L’Oreal Technique and Pureology.
What You Will Do
The Marketing Manager is responsible for translating Pulp Riot’s big bets into best-in-class omnichannel animations for our key channels through the development and execution of comprehensive marketing strategies, including all promotional activities and product launches. This role requires frequent collaboration with other departments including: sales, operations, finance, education, public relations, digital marketing, creative, sales administration, global marketing team and senior management. The ideal candidate will have a growth mindset, strong digital background, project management experience, ability to multi-task and work in fast-paced environments, excellent attention to detail and a collaborative team spirit.
The key responsibilities of this position include, but are not limited to:
- Development of clear brand building plans in line with the objectives of the division including: 3 year marketing plan, new product launches, promotions and communication strategy.
- Support execution of all marketing aspects of the brand’s strategic go to market plans, including sampling management, budget tracking, timely code and promo creations, creative briefs, etc.
- Collaborate with supply team to manage forecasts and stock inventory for promotional activities and product launches.
- Prepare and deliver presentations to sales and distributor teams; support senior management with key brand presentations
- Interface with key salons, stylists and distributors for understanding of market trends and competitor activities
Required Qualifications
What We Are Looking For:
- Bachelors degree in Marketing or related field.
- Minimum 3 years brand management experience, preferably with beauty industry-related experience
- Proactive and results-oriented thinker who would flourish in an entrepreneurial and relationships-driven environment
- Communicates clearly and succinctly in both oral and written forms
- Ability to collaboratively work in a fast-paced, deadline-driven environment
- Must demonstrate strong critical thinking, and problem-solving skills
- Must be skilled at executing within tight timeframes with attention to detail and accuracy
- Highly organized with proven multi-tasking and project management skills
- Ability to travel domestically periodically (max. 25%).
Preferred Qualifications
- Saloncentric or other distributor channel experience preferred
What’s In It For You
- Salary Range: $117,400-167,300
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (3 Days in Office, 2 Days Work from Home) [*please keep only if applicable*]
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an
Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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