Are you passionate about beauty and body care with a knack for data-driven insights? Arsina Beauty, a brand dedicated to delivering effective, feel-good body care products, is looking for a Social Media Analyst to join our team! We are a fun, consumer-focused company aiming to grow our online presence and educate consumers on the benefits of innovative body care products. If you’re excited about building brand loyalty and reaching new audiences with authentic, data-informed strategies, we want to hear from you!

Key Responsibilities:

Analyze Social Media Performance: Track, measure, and analyze performance metrics across platforms, focusing on growth, engagement, reach, and conversions to ensure our strategies drive results.

Audience Insights: Dive into consumer behavior to uncover insights about our target audience, identifying trends, preferences, and engagement patterns that drive our body care content.

Content Strategy Support: Work closely with the marketing team to provide data-backed recommendations on content themes, posting schedules, and campaign optimizations.

Trend Analysis: Stay updated on beauty, skincare, and body care trends, especially on platforms like Instagram, TikTok, and YouTube, to keep Arsina Beauty relevant and ahead in the digital space.

Competitor Benchmarking: Monitor competitor social media efforts, identifying new strategies and potential opportunities to set Arsina Beauty apart.

Campaign Reporting: Create regular performance reports and share actionable insights with the team, helping to refine ongoing and future campaigns.

Community Engagement Monitoring: Track mentions, comments, and brand sentiment across social channels, ensuring Arsina Beauty stays connected with its community.

Qualifications:

Experience: 2+ years of social media analytics, ideally within the beauty, wellness, or e-commerce industries.

Analytical Skills: Proficiency with social media analytics tools (e.g., Sprout Social, Google Analytics, Meta Insights) and the ability to turn data into actionable insights.

Trend Awareness: Familiarity with current beauty trends and the evolving digital landscape, especially in skincare and body care.

Communication Skills: Ability to present insights in a clear, engaging manner for team collaboration and strategy discussions.

Creative Mindset: Enthusiasm for combining data with creative thinking to drive a unique and engaging social media presence.

Why Arsina Beauty?

At Arsina Beauty, we’re on a mission to reshape body care with high-quality, accessible products that make people feel great from the moment they pick them up to the moment they use them. Join us as we continue to grow and make an impact on the beauty community!

Ready to make a difference in the beauty industry? Apply today and help us share Arsina Beauty’s story with the world!

Arsina Beauty

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Social Media Analyst